An Interesting Advertisement

101. Topic: An Interesting Advertisement

Question: Describe an advertisement that you found interesting.

You should say:

– What was the advertisement for?

– Where did you see it?

– What caught your attention in this advertisement?

– Do you think it was effective in its purpose?

Model answer by Lifestyle Training Centre

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After I relocated to Bangalore, I came across an advertisement for a washing machine that really caught my eye. The ad was for a limited-time sale, offering a jaw-dropping 50% off the regular price. As someone who had just moved to a new city and was settling into my new apartment, the thought of having a washing machine at such a bargain seemed almost too good to be true. Naturally, my curiosity was piqued, and I couldn’t resist looking into it further.

The advertisement was everywhere – it popped up not only on my social media feed but also on various websites. It was an Amazon deal, so the credibility was solid. The ad was slick, with high-quality visuals of the washing machine in action, demonstrating its advanced features, such as quick wash cycles and energy efficiency. What truly stood out, however, was the bold claim that the product was 50% off. I thought, “This is a steal!” and immediately clicked on the link to buy it.

After some quick research and reading through the reviews, I decided to go for it. I made the purchase on Amazon, and the delivery was swift. When the washing machine arrived, I was pleasantly surprised at how easy it was to set up. It wasn’t just about getting a great deal, though – it was about convenience. Having a washing machine in my new apartment meant that I could now breathe easy and not have to worry about hauling laundry to a laundromat every week.

The ad, in retrospect, was extremely effective. It didn’t just focus on the discount; it emphasised the convenience and quality of the product, which is what made me feel confident in my decision. The purchase ended up being a game changer. It saved me both time and money, and more importantly, it helped me adapt to my new lifestyle in Bangalore with ease.

All in all, this advertisement was spot-on in terms of catching my attention and delivering exactly what it promised. It was a well-timed deal, and having the washing machine has truly enhanced my life here, making the whole relocation process much smoother. I couldn’t have asked for a better purchase in my new city.


List of vocabulary used:

  1. Bangalore – A major city in India, known for its tech industry and pleasant climate.
  2. Advertisement – A public promotion of something, often to sell or market a product.
  3. Limited-time sale – A sale that lasts only for a short period, often creating urgency.
  4. Jaw-dropping – Astonishing or surprising, often in a very positive way.
  5. Bargain – A product bought for a good price, typically lower than its usual cost.
  6. Curiosity – A desire to learn or know about something.
  7. Credibility – The quality of being believable or trustworthy.
  8. Advanced features – Modern or enhanced functions or characteristics of a product.
  9. Bold claim – A statement made with confidence, often without immediate proof, but implying great results.
  10. Swift – Fast, quick in action or movement.
  11. Convenience – The state of being easy, comfortable, and suitable for one’s needs.
  12. Discount – A reduction in price.
  13. Spot-on – Exactly right or accurate; perfectly correct.
  14. Well-timed deal – A deal that comes at the right moment, often leading to a favorable outcome.
  15. Game changer – Something that significantly alters the situation or course of events.
  16. Enhanced – Improved in quality or value.

Idioms/Phrases:

  1. Caught my eye – Attracted my attention.
  2. Too good to be true – Something that seems so perfect or beneficial that it is hard to believe it’s real.
  3. Curiosity was piqued – My interest was aroused or stimulated.
  4. Popped up – Appeared unexpectedly or suddenly.
  5. The credibility was solid – The advertisement was trustworthy and reliable.
  6. Slick – Smooth and professional in appearance or execution.
  7. A steal – A very good deal, especially when the price is much lower than expected.
  8. Breathe easy – Feel relieved or relaxed after a stressful situation.
  9. Hauling laundry – Carrying a heavy load of laundry.
  10. In retrospect – Looking back at a situation after it has happened.
  11. Spot-on – Exactly right or accurate.
  12. Well-timed deal – A deal that arrived at the perfect moment.
  13. Game changer – Something that significantly alters or improves a situation.
  14. Relocation process – The process of moving to a new place or city.
  15. Smoothly – In an easy and trouble-free way.

IELTS Speaking Task Topics

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